OnboardFi vs Drift: Voice AI vs Conversational Marketing
Drift (now part of Salesloft) pioneered conversational marketing with text-based AI chatbots. OnboardFi takes a different approach: voice-first AI with video avatars that qualify visitors and deliver product demos automatically.
See OnboardFi in ActionTL;DR
Drift (now part of Salesloft) is a conversational marketing platform built around text-based AI chatbots with access to a broader sales engagement ecosystem. OnboardFi is a voice-first platform with video avatars that combines AI visitor qualification with automated product demos. Choose Drift if you want text chat as part of a full sales engagement suite. Choose OnboardFi if you want voice-first AI that qualifies and demos your product — no text chat, no meeting required.
Why Teams Look for a Drift Alternative
Drift defined conversational marketing. But the category is evolving — from text chat to voice, from booking meetings to delivering demos.
You want voice and video, not text chat
Drift is built around text-based chat. OnboardFi replaces the chat widget with a voice-first video avatar. Visitors speak naturally instead of typing messages — a fundamentally different engagement model.
You need demos, not just meetings
Drift qualifies visitors and books meetings with sales reps. OnboardFi qualifies visitors and delivers the demo automatically — AI walks prospects through your product in a live browser. No meeting required.
You want a focused tool, not a full sales suite
Drift is now part of Salesloft, a comprehensive sales engagement platform. If you only need AI-powered visitor qualification and demos, OnboardFi delivers both without requiring a broader platform commitment.
You want transparent, self-serve pricing
Drift's pricing is bundled with the Salesloft platform and requires a sales conversation. OnboardFi's Basic Plan is $225/month with a 14-day free trial — sign up and start today.
Feature-by-Feature Comparison
| Category | OnboardFi | Drift / Salesloft |
|---|---|---|
| Primary Channel | Voice-first with video avatar — visitors speak to an AI face powered by Tavus AI and Daily.co WebRTC | Text chat-first with AI chatbots — visitors type messages in a chat widget on your site |
| AI Capability | AI qualification through natural voice conversation — no forms or decision trees | AI-powered chatbots with intent detection, playbooks, and automated routing to reps |
| Demo Capability | Built-in Demo Agent — qualified leads receive a personalized AI-driven product demo via email | Not included — Drift focuses on chat engagement and meeting booking |
| Platform Scope | Two agent types: Embedded Agent (AI SDR) and Demo Agent (automated demos) on one platform | Part of the Salesloft sales engagement suite — email sequencing, dialer, deal intelligence, and more |
| Deployment | Single script tag — embed on any website in minutes | JavaScript snippet with extensive customization options and targeting rules |
| Visitor Experience | 9 pre-built video avatars with distinct appearances and voices — visitors see and hear an AI face | Text-based chat widget with bot personas, custom branding, and optional live agent handoff |
| Integrations | HubSpot (import-only), webhooks. Salesforce coming soon | Broad ecosystem via Salesloft — Salesforce, HubSpot, Marketo, Outreach, and dozens more |
| Pricing | $225/month (Basic Plan) — includes 5 agents and 100 sessions | Custom pricing through Salesloft — typically bundled with the broader platform |
Text Chat vs Voice-First
Drift built its category around text chat. Visitors land on your site, a chat widget appears, and an AI chatbot engages them through typed conversation. It works — text chat is familiar, low-friction, and visitors can engage silently from any device. Drift's playbooks route conversations based on intent, and reps can jump in when the AI identifies a high-value lead.
OnboardFi takes a fundamentally different approach. The Embedded Agent replaces the chat widget with a voice-first video avatar. Visitors speak to an AI face powered by Tavus AI and Daily.co WebRTC. There is no text input — conversations happen entirely through voice and video. The bet: face-to-face conversation builds trust faster than text exchange.
Bottom line: Drift is accessible to every visitor who can type. OnboardFi requires a microphone but delivers a more personal interaction.
Beyond Meeting Booking
Drift excels at qualifying visitors and routing them to sales reps for meetings. The AI chatbot engages, the visitor qualifies, and Drift books a meeting on the rep's calendar. But the demo itself still requires a human.
OnboardFi goes a step further. After the Embedded Agent qualifies a visitor, a Demo Agent can deliver a personalized product demo automatically. The AI controls a live browser, navigates your product, and answers the prospect's questions — all without human involvement. The demo link is sent via email after qualification.
Bottom line: Drift books the meeting. OnboardFi delivers the demo.
Platform Ecosystem
Drift's acquisition by Salesloft means it now lives within a comprehensive sales engagement platform. Teams get email sequencing, a power dialer, deal intelligence, pipeline management, and conversational marketing in one suite. For sales organizations that want everything under one roof, the Salesloft ecosystem delivers breadth.
OnboardFi is focused specifically on AI-powered visitor qualification and product demos. It does two things — qualify and demo — and connects them on a single platform. There is no email sequencing, no dialer, no deal tracking. For teams that want a focused tool rather than a full sales suite, that focus is the point.
Pricing
Drift's pricing is now bundled with the Salesloft platform — custom quotes typically require a sales conversation and annual commitment. Pricing depends on which Salesloft modules you need and team size.
OnboardFi's Basic Plan is $225/month (or $2,100/year), includes 5 agents (any combination of Embedded and Demo Agents), 100 sessions per month, and a 14-day free trial. Additional sessions cost $1.50 each. No sales call required.
When Drift Is the Better Choice
Different tools fit different needs. Drift brings the weight of a full sales engagement ecosystem.
Teams that need a full sales engagement suite
As part of Salesloft, Drift comes bundled with email sequencing, a power dialer, deal intelligence, and pipeline management. If you need an all-in-one sales platform, the Salesloft ecosystem offers more.
Organizations that prefer text-based chat
Not every audience wants to use their microphone. Drift provides text chat that visitors can use silently from any device. OnboardFi is voice-only — if your visitors prefer typing, Drift is the better fit.
Teams with mature integration requirements
Drift and Salesloft integrate with dozens of tools — Salesforce, HubSpot, Marketo, Outreach, Gong, and more. OnboardFi currently supports HubSpot (import) and webhooks. For complex tech stacks, Drift has more connectors.
When OnboardFi Is the Better Choice
You want voice and video engagement, not text chat
OnboardFi's Embedded Agent features 9 AI video avatars that visitors see and hear in real-time. If you believe face-to-face conversation converts better than text chat, this is the core difference.
You want AI to deliver the demo, not just book the meeting
Drift books meetings. OnboardFi's Demo Agent walks prospects through your product in a live browser — controlled by AI, answering their specific questions. Qualification and demo on one platform.
You want a focused tool, not a platform commitment
Drift is now part of the Salesloft suite. If you only need AI-powered visitor qualification and demos — without email sequencing, a dialer, or deal intelligence — OnboardFi does exactly what you need without the overhead.
You want transparent, self-serve pricing
OnboardFi offers $225/month pricing with a 14-day free trial. No bundled platform, no sales call, no annual commitment required to start.
Common Questions
Is OnboardFi a direct replacement for Drift?
No. They serve different engagement models. Drift is a text-chat platform within the Salesloft sales engagement suite. OnboardFi is a voice-first platform that combines AI qualification with automated product demos. If your team relies on Drift's chat playbooks, email integration, and the broader Salesloft ecosystem, OnboardFi is not a drop-in replacement. If you want to move from text chat to voice-first AI with built-in demos, OnboardFi is a different approach to the same problem.
Can visitors type instead of speaking?
No. OnboardFi is voice-only — visitors interact by speaking through their microphone. There is no text chat input. If your audience prefers or requires text-based interaction, Drift is the better fit.
Does Drift still exist as a standalone product?
Drift was acquired by Salesloft and is now part of their sales engagement platform. The conversational marketing features still exist but are bundled within the Salesloft product suite. Pricing and packaging may differ from the original standalone Drift product.
Can OnboardFi do email sequences like Drift/Salesloft?
No. OnboardFi sends a personalized demo link via email after a visitor qualifies, but it does not offer multi-step email sequencing. If automated email outreach is a core requirement, Salesloft provides that capability.
See the Difference for Yourself
The best way to compare is to experience it. Start a 14-day free trial or schedule a live walkthrough to see how voice-first AI replaces the chat widget.
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